Privacy Policy
This Privacy Policy describes how your personal information is
collected, used, and shared when you visit or make a purchase from our
website or mobile app.
Personal Information we collect –
When you visit the website, we automatically collect certain
information about your device, including information about your web
browser, IP address, time zone, and some of the cookies that are
installed on your device. Additionally, as you browse the Site, we
collect information about the individual web pages or products that you
view, what websites or search terms referred you to the Site, and
information about how you interact with the Site. We refer to this
automatically collected information as “Device Information.”
We collect Device Information using the following technologies –
• “Cookies” are data files that are placed on your device or
computer and often include an anonymous unique identifier. For more
information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
• “Log files” track actions occurring on the Site, and collect data
including your IP address, browser type, Internet service provider,
referring/exit pages, and date/time stamps.
• “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
Additionally when you make a purchase or attempt to make a purchase
through the Site, we collect certain information from you, including
your name, billing address, shipping address, payment information, email
address, and phone number. We refer to this information as “Order
Information.”
Anyone wishing to complete a purchase via credit card on the Site
must provide credit card information. We receive secure credit card
acceptance and vaulting services from third-party payment processors. We
neither receive nor store any credit card details ourselves. Your
payment details are received only by the third-party payment processor
and are not shared with any third parties. The third-party payment
processors will store your credit card details for use by you in future
transactions.
When we talk about “Personal Information” in this Privacy Policy, we
are talking both about Device Information and Order Information.
How do we use your personal information?
We use the order information that we collect generally to fulfill any
orders placed through the website (including processing your payment
information, arranging for shipping, and providing you with invoices
and/or order confirmations). Additionally, we use this order information
to –
• Communicate with you
• Screen our orders for potential risk or fraud
•
When in line with the preferences you have shared with us, provide you
with information or advertising relating to our products or services.
We use the device information that we collect to help us screen for
potential risk and fraud (in particular, your IP address), and more
generally to improve and optimize our Site (for example, by generating
analytics about how our customers browse and interact with the website,
and to assess the success of our marketing and advertising campaigns).
Sharing your personal information –
We share your Personal Information with third parties to help us use
your Personal Information, as described above.
We
also use Google Analytics to help us understand how our customers use
the website – you can read more about how Google uses your Personal
Information here: https://www.google.com/intl/en/policies/privacy/
You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout
Finally, we may also share your Personal Information to comply with
applicable laws and regulations, to respond to a subpoena, search
warrant or other lawful request for information we receive, or to
otherwise protect our rights.
Behavioural Advertising –
As described above, we use your Personal Information to provide you
with targeted advertisements or marketing communications we believe may
be of interest to you. For more information about how targeted
advertising works, you can visit the Network Advertising Initiative’s
(“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work
You can opt out of targeted advertising by –
• FACEBOOK –
https://www.facebook.com/settings/?tab=ads
• GOOGLE –
https://www.google.com/settings/ads/anonymous
• BING –
https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting
the Digital Advertising Alliance’s opt-out portal at:
http://optout.aboutads.info/
Do not track –
Please note that we do not alter our Site’s data collection and use
practices when we see a Do Not Track signal from your browser.
Data Retention –
When you place an order through the Site, we will maintain your Order
Information for our records unless and until you ask us to delete this
information.
Changes –
We may update this privacy policy from time to time in order to
reflect, for example, changes to our practices or for other operational,
legal or regulatory reasons.
Contact Us –
For more information about our privacy practices, if you have
questions, or if you would like to make a complaint, please contact us
by e-mail at support@irasus.com or by mail using the details
provided below:
B-1, Plot 145, Sector 44, Gurgaon, Haryana 122003